AUREA - Wellness & Supplement | Ecommerce Website Design

Most wellness & supplement ecommerce websites don't explain why the product was built. A supplement website should inform you what the product is for, not just show random tablets flying around. Focusing on that gap, we designed AUREA to clearly show what each product is for.

We divided products into six clear categories:

— Skin

— Hair

— Sleep

— Energy

— Daily Essentials

— Gut Health

Pointing to exactly what a visitor looks for on a supplement website. Its soft colors also bring trust and ease while browsing the formulas.

The "Build Your Routine" section pairs three products around the day:

— Morning to start

— Anytime for support

— Evening to restore

Inside the AUREA supplement ecommerce design:

— Feeling-first category grid

— Six-product core catalog

— Three-part daily routine pairing

— Considered typography and soft color palette

— Testimonials and a journal section

A small feature that changes how people shop. From picking one product to building a whole routine.