Nike Sneaker Poster - Product Advert Design
This dynamic promotional poster showcases a Nike athletic running sneaker set against high-contrast typography and color blocks to create depth, movement, and strong brand presence.
Overview & Concept Strategy
The objective was to craft a bold, athletic poster that balances bold typography with product imagery.
Key Design Highlights
Diagonal Visual Flow: The sneaker is positioned at a sharp 45-degree angle, cutting across the canvas to convey speed, energy, and athleticism.
Typographic Layering (Masking Effect): I overlaid on a giant, background-cropped "NIKE" wordmark in deep blue, creating depth as the shoe sits simultaneously in front of and behind visual elements.
Color Split Background: I used a light grey and deep navy split background to ground the product while keeping the visual focus entirely on the vibrant blue and neon lime accents of the sneaker.
Structured Feature Callouts: Key selling points ("Built For More", "Built To Last", "Iconic Look", "All-Day Comfort", "High Quality", "Durable & Reliable") are organized along the perimeter using clean, sans-serif typography.
Platform Scaling: This poster is designed for meta-ad portrait screen mode (1080px by 1920px) screen fit.
Tools Used: CorelDRAW. (No custom font was used)