Ziggurat - Wine Label Design

This Assyrtiko concept is inspired by the ancient civilizations of the eastern Mediterranean and the landscapes where the grape has thrived for thousands of years. I wanted the label to feel like an archaeological discovery, blending monumental architecture, weathered stone, and lush vegetation into a scene that hints at a forgotten city.

The name Ziggurat ties everything together. While Assyrtiko is most closely associated with Greece, the design reaches further into the shared visual history of the ancient Near East, using stepped temples and monumental guardian figures as symbols of permanence, craftsmanship, and time. The panoramic composition wraps around the bottle like a landscape, giving the label a sense of depth and inviting you to explore it.

Rather than relying on traditional wine cues, I wanted this concept to feel cinematic and transportive. It's a label that imagines every bottle as a relic from another era, celebrating both the history of the region and the timeless character of Assyrtiko.

Pine Watt
Brand Builder. Product Designer. Storyteller.

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